We understand just how personal and precious the identity of your business is to you and we know how daunting it can be to put these ideas up for external scrutiny.
d.labs was created to help you get the very most out of your business, working so that your customers are as excited about what it has to offer as you are. We take a constructive approach in everything that we do, pushing for solutions and new opportunities rather than getting in the way of the passion and creativity that has gotten you this far in the business development process.
Our business design process accelerates your idea to the bona fide business model it deserves to be. We leverage our experience co-designing and scaling over 50 digital businesses to transform your value proposition into real commercial value. This time is dedicated to ensuring you have a clear sense of the market you intend to enter, its current players and pressures whilst developing a prototype business model that can be validated through iterative development, testing and refinement.
From design thinking to design sprints - our product designers have an extensive toolkit under their belt. This allows them to make strategic product design decisions although the project by either doing customer validation interviews or producing a design system that will kick start the products next phase.
What really elevates a business model from succeeding in theory to succeeding in practice is the time invested in customer validation. This process ensures that the assumptions embedded within your model are borne out in reality; by getting feedback from your target market at the earliest stages of business development, key decisions are based on hard evidence.
By validating your customers’ interest in your product, service or venture you simultaneously validate the market and the value of the problem you are trying to solve.
Our engineers drive your ideas past proof of concept to create a product capable of gaining market feedback. By launching something your users can start to interact with, you can gauge willingness to buy whilst addressing key bugs to perfect next iterations. An MVP is the perfect way to test whether new offerings gain traction with new demographics without jeopardising the loyalty of your most dedicated customers.
As buzzword du jour, many companies preach the Agile Gospel without really staying true to the principles of the approach.
Agile is nothing new for d.labs. We pride ourselves on our responsiveness, balancing our clients’ ambitions with their customers’ feedback. Agile development is so much more than sporadically applying Scrum, Extreme Programming or Feature-Driven Development frameworks; it’s a sincere commitment to staying flexible from ideation to scale. Our agile mindset ensures that a partnership with d.labs is one best placed to deal with uncertainty and able to thrive when faced with sudden changes.
Practicing product design allows us to make smart and strategic product choices every step of the product lifecycle. Our product designers don't just provide wireframes and pixels, they are capable of identifying a market opportunity, defining the problem at hand and create a solution for it that takes into account the current stage of the product.